Forward Together
Helping a global law firm, Eversheds Sutherland, move forward together.
My role
Brand Design, Art direction and Video editing.
Project description
Challenge
Eversheds Sutherland’s global partner conference, held biannually, is a key moment for collaboration. Our challenge was to energise delegates through a distinctive visual identity aligned with their bold new strategy.
Solution
Developing a unifying idea to give the conference clarity and the partners a shared purpose. Forward together is all about collaboration and moving as one. Creating a consistent visual identity across every event touchpoint, helping Eversheds communicate their strategy to 700+ partners.
This was predominantly a digital-first event
I was a key part of the creative team to explored ways to express unity and progress through bold colour, confident typography, and dynamic motion. Creating a distinctive look and feel that captured the spirit of the event and the strength of the brand’s new direction.
The event had very tight deadlines, requiring me to manage multiple videos and animations simultaneously. To ensure everything was delivered on time, I led a team of four designers and five freelancers.
Live video editing at the event
Film and animation were used at key moments throughout the event to bring the company’s progress, innovation, challenges, and successes to life. I was on-site throughout, supporting setup and ensuring everything ran smoothly. As the event unfolded, I live-edited video content from each day, turning it into impactful stories shared in real time.